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The University of Massachusetts Amherst

Effective Decision-Making in the Age of Cloud Computing

A library guide to the best resources for the study of cloud computing and science-workplace decision making

Assignment 2: Historical Industry Overview

What is an industry? Industry refers to the organization of the economy around a particular set of products, services, or related activities. Government statistical agencies use standardized systems for classifying companies into industries. The EU uses NACE. The US, Canada and Mexico use NAICS. From: International Encyclopedia of the Social Sciences, pg. 622 (2008).

Assignment 2: Research Strategy Tips

Add a keyword to the search: In addition to NAICS, add keywords, e.g., trend, forecast, innovation. Sort results by RELEVANCE.
Filter searches by publication type: Select publication-type filters, located above the search results, e.g., trade journals, reports.
Refine search results: Narrow results - select a narrow option from results > left column, e.g., subject, source, date.
Make sure search limiters are set: NAICS CODE setting from drop-down menu; PUBLICATION DATE limiter, below search box.
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Assignment 2: Performance Goals

Identifies significant industry history: Describes the key events, trends or changes in an industry over time.
Utilizes database search limiters: Uses database limiters to refine searches -  industry code and date limiters.
Composes an Executive Summary: Organizes research findings into an appropriate industry framework.
Exports relevant findings: Uses output options to post, print, download or export Executive Summaries and articles.
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Assignment 2: Historical Industry Review - Instructions

Assignment 2 Summary.  Develop a historical industry perspective of the two NAICS Codes chosen by your Virtual-Team. Search (BSP)/(BSC) by industry code and date (going back 10 years). Review journal articles and reports. Identify major changes, trends or any industry development deemed significant by your team. Write an Executive Summary about your findings, and post it to your Virtual-Team work space.  Consider the following questions when you write your Executive Summary:

Is the industry expanding or declining? Are external forces affecting industry size? Is there competition from other industries?
Has technological change had a positive or negative effect on the industry?
Has the marketplace changed? Are there more or fewer customers? Do changing consumer demographics effect the industry? 
Does the industry history help you predict the industry future? Will the industry be smaller or larger in five years?
What role has globalization played in industry development? Will globalization play a role in the future?


Assignment 2: Instructions:  

 1. Go to Business Source Premier - Advanced SearchNUI - Galway; UMass Amherst; AU - Cairo; Chiao Tung U

 2. Type your industry's 6-digit code in the Search Box, then select NAICS CODE from the drop-down menu.

        Team A: 339112 (Surgical and Medical Instrument Manufacturing)
312120 (Breweries)
541711 (Research and Development in Biotechnology)
        Team B: 541710 (Research and Development in the Physical and Life Sciences) 
446110 (Pharmacies and Drug Stores)
325412 (Pharmaceutical Preparation Manufacturing)
        Team C: 621511 (Medical Laboratories) 
334111 (Electronic Computer Manufacturing) 
423450 (Medical, Dental, and Hospital Equipment and Supplies)
        Team D: 311111 (Dog and Cat Food Manufacturing) 
517210 (Wireless Telecommunications Carriers)
423450 (Medical, Dental, and Hospital Equipment and Supplies)
        Team E: 325412 (Pharmaceutical Preparation Manufacturing)
339112 (Surgical and Medical Instrument Manufacturing)
517210 (Wireless Telecommunications Carriers)

 
3. Locate the PUBLISHED DATE limiter below the search box. Insert the year 2003 (no earlier) in the year box (month not needed).
 

4. Review results. Locate articles or reports that describe significant events, changes or trends for your Industry in the past ten years.  

5. When your Virtual-Team completes the main portion of your Executive Summary, be sure to add a Cultural Addendum to the Executive Summary (100 words in length) explaining how the Assignment 2 Topic might be impacted by cultural norms in their particular Country.

6. Post your Executive Summary to your Virtual-Team Sub-Site in the Cloud Course Portal.

      Industry Words

       

      Barriers
      Competition
      Concentation
      Cost Structure
      Demand
      Employment
      Forecast
      Globalization
      Growth
      Labor
      Markets
      Market Share
      Outlook
      Performance
      Policy
      Products
      Profit
      Regulation
      Revenues
      Structural Risk
      Success Factors
      Supply Chain
      Sustainable development
      Taxation
      Technology Change
      Trade
      Volatility
      Wages